In fact, it may have hurt us in one or two areas. We’ve reviewed the analytics for the last year, and we’ve realized it really didn’t help anything. For us, it means we get accurate data, and have the opportunity to connect with you more directly. In most feed readers, this is a simple process, and won’t cause you any more effort. But what it means is that, if you’re interested in a GeekDad story from its title, featured image, and excerpts, you’ll just have to click though to read it as a whole on. There are actually a lot of people who prefer this format anyway. So, we’ve made the decision to restrict the RSS feed to excerpts from the posts, starting Monday. We also can’t serve any ads (I know, not the worst thing for you, but it’s what keeps us afloat). The problem for us, from a business angle, is that anytime you read a post via RSS, it doesn’t count in our Analytics, meaning we don’t have an accurate count on how many reads certain posts are getting, which is vital in blogging. Ever since we moved away from Wired, we’ve run full posts in our RSS feeds, so people could read them completely in their feed reader apps. We have to make a change to our RSS feeds. If you don’t know what that means, read this, and if it piques your interest, check out Feedly. This post is directed at all those folks who read GeekDad and GeekMom via RSS feed readers and services like Feedly.
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